Ever wanted to get inside the mind of a billionaire to learn a thing or two? Well you won’t get that chance today, but you can read the article from Times Online as they pick the brain of billionaire Alki David.Alki is the majority owner of of Coca-Cola bottle plants in 23 countries, he owns the United Kingdom’s largest modeling agency and a film production company.Check out the article here:
http://business.timesonline.co.uk/tol/business/money/article3558739.ece
People these days are amazingly stupid and purchase anything that has slick marketing and advertising. A great example of this is the penis enlargment pills called Enzyte, and now….Head On. Head On is some Chapstick-like garbage that you smear on your forehead if you have a headache.
Now, I would like you smart people to tell me how smearing wax on your forehead gets rid of a headache? Would smearing it on your big toe not do that same thing? And how does a topical solution get rid of a problem that’s going on inside your body?
It’s doesn’t.
So, the lesson for today is to seriously think about your marketing and advertising when you’re selling a product. It’s more important than the product itself. Your marketing and advertising is what can make you rich.
This is the home of mega-baller financier Ron Burkle. The king of high finance who built his multi BILLION dollar empire the good old fashion way, which is using other people’s money. Ron Burkle is the king of CALPERS, which is a California pension fund. He’s also rumored to have ties to the entertainment industry and a interest in P. Diddy’s clothing line Sean Jean.
Lamborghini’s successor to the Gallardo has arrived. You have seen the pictures in magazines and on websites.Now see the video of it, and hear it roar…
The celeb gossip website TMZ.com is reporting that Scott Storch’s $20,000,000 yacht named “Tiffany” is up on Ebay for a HUGE discount.We found the listing here….Click the thumbnail.
A great example of why just came to my attention. I know a person who started a business doing body waxing. She started this business in November of 2007. The business is called The Waxing Bar. For whatever reason she registered the domain the www.thewaxingbar.NET.
www.thewaxingbar.net
Creation Date: 07-nov-2007
Updated Date: 15-jan-2008
Expiration Date: 07-nov-2008
I don’t know if she did it, or she hired some idiot website builder to register a domain and build the site. I’m thinking the later. MAJOR mistake. Anyways, she does radio advertising and from what I understand the business does pretty well. Well, her competition got wind of her radio ads and noticed her failure to grab the .COM domain. So guess what they did. They grabbed the www.thewaxingbar.COM in January 2008, and they forward the browsers to their own waxing business website.
www.thewaxingbar.com
Created on: 22-Jan-08
Expires on: 23-Jan-09
Last Updated on: 22-Jan-08
So what website do you think all those radio listeners are going to go to? And anyone browsing for the businesses web site address? It won’t be the .NET. So she’s basically doing free advertising and web traffic for her competition. And when the Google result return the .COM address, it will direct them to the competition. DON’T GET THE .NET AS A PRIMARY EXTENSION!!! IF THE .COM IS NOT AVAILABLE, THEN GET SOMETHING ELSE!!!
Everyone who has stayed up late has seen them on TV. It’s the infamous infomercial. There’s thousands of them out there. They sell everything from erectile dysfunction pills, to kitchenware, to get rich real estate packages.
The Godfather of the informercial is Ron Popeil. He has invented lots of well known household products which he sells via infomercial. The list includes the Pocket Fisherman, Solid Flavor Injector, Smokeless Ashtray, Mr. Microphone, Showtime Rotisserie and the Ron Popeil Automatic Pasta Maker to name a few.
Ron has earned MILLIONS from his infomercials. They have made him a very rich man.
Another infomercial you might be familiar with is Enzyte. It’s the “male enhancement” pill which shows “Smiling Bob” on the infomercial. Berkeley Premium Nutraceuticals is the owners of Enzyte, and they have done a reported $100,000,000 in sales.
Real estate guru William McCorckle made and astonishing $36,000,000 from his real estate kit. Only he got involved in fraud and wound up in prison. But it goes to show that fortunes can be made with an infomercial. And if your infomercial is a success, your product will be accepted into retail stores. When that happens, be prepared to get VERY RICH, because that’s when the major bucks roll in.
The good thing about infomercials is they are “instant on”. You instantly make money, or you don’t. Just like at the casino. There’s no waiting around for months or years to see if you’re a success. You can find out in days or a few weeks of testing if you’re investment will make you rich, or cost you everything. It’s a big gamble with big rewards.
So you have an idea for your own informercial, and want to make your own empire? Here’s some tips, and how to get started.
1. Come up with a list of items you can or would like to sell on an infomercial.
2. Each item needs to have another item to sell in the “backend” or in an upsell.
3. You need to have a 5:1 ratio between the cost of the product and the sales price.
4. You don’t want a niche product that only relates to a small number of people. Your product needs to apply to everyone.
5. Sell a product that solves a problem.
The cost of producing an infomercial is expensive. Prices for a quick .30 second or 1:00 infomercial can cost about $25K and go up quick from there.
Here’s some infomercial production companies that can help you get started in building your infomercial empire.
Producers Direct
http://www.producersdirect.com/
30 Second Films
http://www.tvaproductions.com
Take 2 Direct
http://www.take2direct.com/
The odds are pretty high that at least once in your life you have sat around with friends playing some type of board game. Perhaps you have even once or twice come up with and idea of your own for a board game?
As with most ideas, people who would like to market their own board game don’t act on it because they don’t know where or how to start. A board game is no different than any other business. There’s tons of companies out there that are willing to help you make your board game become a reality. If your idea catches on, your board game can make you extremely rich in a short period of time.
The game Monopoly has sold of 200 million copies and over 500 million people have played it. Even classic games such as Yahtzee, Scrabble, Trivial Pursuit, Battleship and Risk still sell like hot cakes to fat ladies, even to this very day.
Here’s a couple companies that will help your turn your board game idea into mega millions.
Grand Prix International
http://www.grandprixintl.com
FRV Group
http://www.frvgroup.com
